Helpful article, especially the 8-step “workflow.” Not knowing the ‘proper etiquette’ is a form of cultural capital that blocks very capable people from accessing opportunities and networks of power. Worst of all, run-afoul of these unwritten rules, and you’ll be locked-out without knowing why.
Works just as well for SaaS leads as for informational interviews, so I’ve added it as a resource in an informational interviewing how-to: https://42hire.com/how-to-request-an-informational-interview-e0d603a3dcfa